Market Research

Name	Idea 1	Idea 2	Idea 3
Mr Phillips	Needs more continuity editing And face to face shots But good story line	Too basic, story line is not developed enough	This is his favourite Perhaps have cross cutting between detective office and crime scene.
Adam	Interesting story line. Twist on the ‘normal’ stalker	Boring storyline, doesn’t appeal to me	The idea seems different compared to the other two, and likes the mask idea.
Amara	Realistic story, interesting shots but would be hard to film.	Too predictable, has been done a lot.	Likes the suspense and tension that will build up throughout. Could have sequels
Matt	Good story line on this idea. But would need more settings, props and actors	Too basic not enough shots, no ‘wow’ factor.	Good idea appeals to him Suggested to use good costumes and mise en scene
Aaron	Likes the idea as haven’t seen many films of this style before. But could develop the story line a little more.	Idea hasn’t been developed enough, doesn’t really interest me.	Really like the idea of the mask. Builds up tension for the viewers.

 

From our market research group we discovered that the two most popular ideas were 1 and 3. Although from finding this information, we need to develop the ideas more, to build up the tension.